We're going to an area in France where the expected daytime temperature will be 30°C or higher. We use a light brown (beige) coated cotton tent.
We have to decide whether to put it up in the morning or evening shade.
I realize this is opinion based, but since I have no idea even of the criteria that I would use to make this decision, my question is:
What are the criteria I can/should base this decision on?
I'm specifically thinking about sleeping conditions; if we are on the camp site during the day we will find a place with shade.
Food we will (try) to keep cool by putting it in the shade covered with wet towels (not necessarily in the tent).
Hottest part of the day will be in the afternoon, some time after the sun is at its highest point. Let's say 15:00 CEST.
Shade will be from trees; not mountains.