Wind directions are always given as the direction the wind is coming from. It would be natural for surf reports to do the same.

This is born out by looking at Surfline surf reports for the West coast of North America. Surf is invariably reported as have a direction of somewhere in the western half of the compass - W, NW, SW etc. (excluding the 'inner' sides of islands or peninsulas.) Given the unlikelihood of surf originating on the land and travelling out to sea it would appear my assumption is correct.

And yes, the arrow in the wind report shows the direction in which it is blowing.

**TLDR: Directions of surf and wind both indicate the direction it comes from.**